Advertising on News 8 Austin and news8austin.com gives your business an advantage. Our local 24-hour news and weather format reaches affluent, well-educated people who care about, and are active in, the Central Texas community.
News 8 can tailor an advertising proposal to fit your company and your budget while maximizing the reach of your message. We offer targeted zone advertising, flexible scheduling, customized sponsorships, and added value opportunities. We are a full-service media partner that delivers more than just services -- we deliver momentum.
News 8 Austin is now available in 10 counties throughout Central Texas and 360,000+ Time Warner Cable households. Learn how you can reach the entire News 8 viewing audience or just a specific niche -- we can help you target your message into one of our News 8 zones. See our Central Texas coverage map and then contact a Time Warner Cable Media Sales representative today to efficiently reach and influence the customers in your area.
In a recent local survey, News 8 Austin ranked above all local network television news stations in accuracy, credibility, diversity and fairness.* News 8’s dedication to the highest ethical and journalistic standards translates to a more affluent, community-minded, involved and educated viewer base. Sponsorship of News 8 franchises partners your business with non-sensational, user-friendly news content.
*Survey conducted by LeaderTrack in Spring 2005.
Extend your brand within News 8 Austin’s content. Sponsorships are available for Weather on the Eights, as well as special lifestyle features such as Health, Family, Gardening, Dinner at 8, and Backstage Pass. These packages include an advertising schedule and :08 second billboards adjacent to your sponsored segment (click on “Franchise Billboards” to see samples).
News 8 Austin's "Always On" strategy empowers our audiences to watch, read and experience News 8 and your sponsored message however, whenever and wherever they want. Our site draws more than 3.8 million unique visitors and 35 million page views annually. Specifically, we tap into people's lives in times and places previously out of reach for traditional message exposure. News 8 Austin heavily promotes this award-winning site both on-air and in all external marketing.
One way to reach people on the Internet is with streaming video. Banner, display, and tower ads are also very effective. Here are the sizes and types of ads available on news8austin.com.
With more than 130 sponsored events per year, News 8 consistently ranks as the most community-connected station in the Central Texas market. News 8 has developed community projects and special programming events available for promotional tie-ins and sponsorships. View samples of how your business can be associated with these special initiatives by clicking on Community Events and Special Broadcasts.
Contact a News 8 Austin or Time Warner Cable Media Sales representative today at (512) 531-3200 or via e-mail at advertising@news8austin.com. We will promptly arrange a meeting with you at your business or at our News 8 studios in downtown Austin.
